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Get the LinkedIn Revenue playbook & video.
The 4-part system we run for B2B sales teams. It is why our clients book 4-12 qualified meetings a month, per seat, with the exact buyers they want.
Free. No call, no credit card. 10,000+ B2B leaders read it.
A profile buyers trust before the first call
200 targeted connection requests a week
Messages that get 20-30% replies
Content that warms every deal
Free playbook + video
What's inside
The 4-part LinkedIn Revenue Formula: Optimization, Growth, Messaging, Content.
How to find the active decision-makers in your market, and skip everyone else.
The 67-word message that took reply rates from 4% to 31%.
The weekly rhythm: what to do Monday through Thursday so it never slips.
The problem
Are these struggles familiar?
Connection requests go nowhere.
You send a batch when you remember. One in ten accepts. Almost none of them reply.
Posts get likes, not meetings.
Peers and vendors engage. The buyers you actually want never show up in the comments, or on the calendar.
LinkedIn is nobody's job.
Reps do it when there is time. There is never time. Nobody owns it end to end, so it never compounds.
Activity, but no number.
Everyone is "on LinkedIn". Nobody can tell you how many meetings it produced last quarter.
It's not LinkedIn's fault, and it's not your fault. It's the avalanche of bad advice. The playbook replaces it with a system.
The outcome
Three things this playbook gets you.
01
A network of real buyers
200 requests a week to the decision-makers who are actually active on LinkedIn. Teams that make this one change go from 10% acceptance to 30% and up.
02
Conversations that turn into meetings
Short, problem-oriented messages that get 20-30% replies, and follow-up that never stops. The result: 4-12 qualified meetings a month, per seat.
03
Deals that close warmer
Content that nurtures everyone your outbound touches. By the time they book, they already know, like and trust you.
The framework
Four parts. One flywheel.
The LinkedIn Revenue Formula is the 4-part system behind every Uptown campaign. No ads budget, no software doing the sending, no waiting a year to find out if it worked.
01
Optimization
Turn your profile into a lead magnet
Buyers check your profile before they accept, reply or book. Most teams lose 20-30% of potential meetings right here, before a single message is sent.
What you get
A profile written for the buyer, not the recruiter. The same checklist we run on every client seat before launch.
02
Growth
Build a network of active decision-makers
200 connection requests a week to the right people: 50 a day, Monday through Thursday. Miss a week and those 200 are gone for good.
What you get
The Sales Navigator targeting that finds the buyers who are actually on LinkedIn, and the weekly rhythm that keeps it going.
03
Messaging
Start conversations that convert into deals
Short, problem-oriented messages. Our founder cut one message from 200 words to 67, and replies went from 4% to 31%.
What you get
The message structure behind 20-30% reply rates, and the follow-up cadence that never stops.
04
Content
Make every deal warmer before the call
Posts built to start conversations with the exact audience your outbound is building, not to chase impressions.
What you get
The content approach behind 2x more responses to outreach and 30% shorter sales cycles, because buyers feel like they already know you.
100,000+
LinkedIn messages sent by our team every month
1,000s
of meetings booked for clients on LinkedIn alone
$25M+
per year in client revenue from LinkedIn
500+
closed deals for B2B teams
Want the system behind those numbers?
The full playbook, plus the video where Chris walks through the whole formula. Free.
One email a week. Unsubscribe any time.
In their words
What this looks like in practice.
The playbook is the system we run for clients every day. Here is what it produced for three of them.
“
Being able to show my CEO we've already generated $40,000 in 3 months. He's like, great. Done.
Alyssa Quinn
Chief Revenue Officer at IDR
“
That $250,000 project came directly from LinkedIn. The net profit on that one deal pays for Uptown for a year. And we've been getting contacted by more people than we're normally used to.
John Gerwatosky
COO at ADV Imagine
“
Uptown Creation has outperformed all of the former outbound agencies we have worked with. Their approach on LinkedIn is like nothing we've ever experienced. Working with their team has become our primary lead source supporting over 100 monthly discovery calls.
Riley Cronin
Co-Founder at ZeroTo1
Not sure where to start?
Pick your biggest problem.
The playbook tells you which part to run first.
"Nobody accepts my connection requests."
Part 1: Optimization
"My network is full of peers, not buyers."
Part 2: Growth
"People connect, then go silent."
Part 3: Messaging
"My posts get likes but never a meeting."
Part 4: Content
FAQ
Before you hand over your email.
Is this really free?
Yes. No call, no credit card, no "book a demo to unlock". The playbook and the video arrive in your inbox.
How often do you email?
Once a week. One tactic that is working on LinkedIn right now, with the numbers behind it. Unsubscribe any time.
Is this a pitch in disguise?
No. The occasional email mentions working with us. The rest is the system itself, written so you can run it with your own team.
Who is it for?
B2B founders, sales leaders and marketers who own pipeline and want LinkedIn to carry its share of it.
Get the playbook behind 4-12 meetings a month.
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No call, no credit card. 10,000+ B2B leaders read it.