A top social selling voice badge looks like something LinkedIn hands out, but the one worth having is earned, and it takes about 30 minutes of work. We separate the two things people confuse: the overarching LinkedIn Top Voice badge, which LinkedIn awards and you can ignore, and the community top voice badge, which comes from contributing to collaborative articles and runs on a 60 day rolling basis. LinkedIn released collaborative articles in 2023 as AI powered conversation starters that are not complete without insights from members, so the badge goes to the people who play nice with that goal. If you want a credibility marker next to your name without a full content strategy behind it, you leave knowing where the articles live, which skill to pick, what a contribution should say, and how long to wait.
What you will learn
- The difference between the community top voice badge and the overall LinkedIn Top Voice badge, and why only the first one is worth your time.
- How we find the articles: type LinkedIn collaborative articles into Google, click through to viewing collaborative articles, then the full list, which is publishing new pieces every few minutes.
- The eligibility rule straight from LinkedIn's frequently asked questions page: three contributions in a skill unlock a progress tracker, and badge holders are typically in the top 5% of quality contributors for that skill.
- Why an obscure skill is far easier than a crowded one, shown on our own tracker sitting in the top 20% for lead generation off maybe three or four contributions.
- What LinkedIn is actually rewarding: your experience, your stories and insight other members do not have, judged by whether other people react to your contribution in the feed.
- The 750 character limit per contribution, with one written live on multitasking: what we noticed about our own days, why it is hard to catch, and the advice to rank three tasks and finish them in order.
- The work pattern that fills the 30 minutes: three contributions on one article, move to a new article, three more, up to the 25 a day LinkedIn allows, then leave them to collect reactions for 20 to 30 days.
If you want the badge sitting on a profile that is actually bringing in meetings, book a call and we will look at the rest of your LinkedIn presence with you.
